RATAE PGI START NEW MEDIA CAMPAIGN
Ratae PGI are promoting the new Personal Guarantee insurance via a range of tools including a new twitter account.
After just a few days promoting the new insurance via the net interest has been impressive. Many encouraging comments have been received to the effect that the insurance is one that the lending industry will find highly useful.
It is expected that a similar facebook campaign will follow, as well as the usual conventional routes to market.
Director Steve Thatcher said “as a modern company with a highly innovative product, new media is a magnificent tool for disseminating a message. People in business are now open to all the news ways of sending out information and we are highly encouraged by the responses we have received to date.